Hi, I’m Kayla!

I am a seasoned digital media and advertising professional with a strong passion for creating meaningful user experiences. With 8+ years of digital experience and a recent transition into UX design, I approach design with creativity, empathy, and strategy to generate innovative solutions that seek to engage and inspire positive change in the world.

My journey into UX design began before I even knew what UX was. Back in the early 2000s, I found myself ideating website concepts for my band, trying to create an online presence that resonated with our audience. While the band fizzled out, that initial spark of interest in crafting digital experiences burned bright.

I pursued a college degree in marketing, with the intent with a specific focus on music marketing, which eventually led me to a fulfilling career in digital media, but something was always missing from the equation.

Time in the agency world provided me with invaluable experiences and connections. I had the privilege of collaborating with brilliant designers who were always eager to join forces and brainstorm innovative solutions for our media campaigns. It was during these collaborative sessions that I delved deeper into the world of UX. I began to grasp the significance of user-centric design and its profound impact on the success of our projects.

Now, my journey has come full circle, from early web aspirations with my band to working in marketing and digital media, and now, as a UX designer. This diverse background has equipped me with a unique perspective, blending my creative instincts with a strategic mindset. Today, I am dedicated to crafting exceptional user experiences that not only meet the needs of users but also leave a positive and lasting impression.

I am excited to continue this journey, leveraging my multifaceted experiences to drive innovation, improve user satisfaction, and create desgins that resonate with people.

Let's do great things together.